Sustainable Event Management Essay Example | Topics and Well Written Essays - 2500 words - 2

Sustainable Event Management - Essay Example This event made London one of the most popular cities around the world. However, it is true that London Olympics can be considered as one of the successful sporting events in terms of sustainability and economic benefits. The organizing committee did a marvelous job to maintain the sustainability of the event. Reportedly, this event succeeded to pull out large number of visitors around the globe with the help of location advantage of this sporting event. These reasons motivated to chose this event due to well-developed sustainability policies and location advantage for this event. Triple Bottom Line or TBL can be considered as one of the effective theories that help professionals and other individuals to measure and determine the sustainability of a particular event. It is true that London Olympics can be considered as one of the most sustainable sporting events. This TBL sustainable theory will help to measure environmental or ecological, social and financial or economical sustainability of London Olympics 2012. This theory will consider several factors, such as water recycling, zero solid waste, social development and economical sustainability of London while measuring and determining the sustainability of this event. As Olympic is one of the popular sporting events and London is one of the popular tourist spots across the globe, therefore London Olympics 2012 has been chosen to measure its sustainability. It has been discussed earlier that Triple Bottom Line or TBL is one of the important theories that can help a professional to measure and determine the sustainability of a particular event. TBL is one of the effective theoretical frameworks that consist of three parts, such as financial or economical, environmental or ecological and social. These three parts are also referred as 3Ps, such as planet, profit and people. It is true that several leading organizations have adopted and implemented this par4ticular TBL theoretical framework in order to